The 420 lifestyle has long been associated with music, movies, and advocacy, attracting fans and support from around the world. Celebrities, in particular, play a significant role in normalizing cannabis, whether they endorse it for recreational enjoyment, medical benefits, or as part of a wellness routine. Here, we’ll explore a list of celebrities who openly embrace or support cannabis culture, trust me the last one is gonna leave you bamboozled.

International Celebrities Who Endorse the 420 Lifestyle

1. Snoop Dogg: The Patron Saint of Cannabis Culture

There’s hardly a name as synonymous with cannabis as Snoop Dogg. Known for his unfiltered love for marijuana, Snoop’s involvement goes beyond personal use; he has established Leafs by Snoop, his own brand featuring cannabis strains, edibles, and concentrates. Speaking about his motivation for entering the cannabis industry, Snoop once said, “It’s a way of life, and it’s something that I believe is beneficial for medicinal purposes, and to ease the mind, and to ease the pain.”

2. Willie Nelson: A Legend with a Cause

Willie Nelson, the country music icon, has been a lifelong advocate for the legalization of marijuana. He founded Willie’s Reserve, a brand that celebrates his commitment to high-quality, environmentally sustainable cannabis. Nelson, now in his 80s, has credited cannabis with helping him cut back on drinking and other substances. He once said, "I wouldn’t be alive today if it wasn’t for marijuana," highlighting how it plays a part in his wellness routine.

3. Seth Rogen: The High-Minded Artist

Actor and filmmaker Seth Rogen has incorporated cannabis into his creative identity. Rogen co-founded Houseplant, a brand that not only offers cannabis products but also lifestyle items for cannabis users. Seth’s candor about his use has normalized cannabis for millions of fans, and he’s even joked, "If you know anything about me at all, I’m going to assume it’s that I really love weed."

4. Rihanna: Pop Icon with a Progressive Stance

Rihanna has hinted at her love for cannabis through social media and public appearances. Although she has not launched a cannabis brand, she is often seen smoking and occasionally includes references to cannabis culture in her music. For Rihanna, cannabis is seemingly a source of relaxation and creativity, connecting her to fans who view cannabis as an artistic muse.

5. Wiz Khalifa: The Entrepreneur and Enthusiast

Wiz Khalifa’s association with cannabis goes beyond lifestyle; it’s part of his brand. His label, Khalifa Kush, offers premium cannabis products. In interviews, Wiz has emphasized how cannabis enhances his creativity and relaxation, stating, "It helps open up my mind to what’s possible." Wiz’s casual and open relationship with cannabis resonates with fans who see it as a lifestyle choice.

Indian Celebrities Who Support or Endorse Cannabis Culture

1. Ranbir Kapoor: Hints and Humor

While Ranbir hasn’t openly advocated cannabis, he’s occasionally shared light-hearted moments hinting at a relaxed attitude toward it. His free-spirited public image has made him a relatable figure for fans who appreciate cannabis culture, even if indirectly. Through his social media and interviews, Ranbir subtly taps into a more liberal mindset, appealing to a new generation.

2. Richa Chadha: Advocate for Legalization

Actress Richa Chadha has been outspoken about various social causes, including cannabis legalization for medicinal and industrial use in India. Richa has pointed out the economic and medical benefits of cannabis, particularly in light of global trends. She stated, “Cannabis can be a valuable industry for India if we remove the stigma and focus on its benefits,” positioning herself as one of India’s more progressive voices on the issue.

3. Ranvir Shorey: Vocal Supporter of the Herb

Ranvir Shorey is a versatile actor and prominent advocate for cannabis, promoting its health and wellness benefits while emphasizing responsible use. Recently, he gained widespread attention as a contestant on "Bigg Boss," where his candid personality and engaging presence resonated with audiences. Known for his sharp wit and thought-provoking perspectives, Shorey has successfully navigated both film and television, earning acclaim for his diverse roles. His commitment to de-stigmatizing cannabis reflects his broader mission to educate the public and encourage open dialogue about its potential benefits, aligning with his passion for progressive social issues.

4. Kalki Koechlin: Embracing Alternative Lifestyles

Kalki has taken on roles in her acting career that challenge social norms, including depictions of cannabis use. Although she has not explicitly endorsed cannabis in her personal life, her work and public persona reflect an open-minded approach to lifestyle choices, making her a relatable figure for those who support cannabis.

5. Baba Ramdev: The Unexpected Advocate

Here’s the twist in our story – a surprising addition to this list, Baba Ramdev! Known as India’s yoga guru and founder of Patanjali, Ramdev has supported the use of bhang, a traditional cannabis preparation, for medicinal and spiritual purposes. He has expressed that hemp, a cannabis variety, has valuable health benefits, saying, “In Ayurveda, cannabis is known for its therapeutic properties when used responsibly.” Although he does not advocate recreational use, Ramdev’s endorsement of cannabis’s medicinal properties represents a growing acceptance of traditional Indian practices that incorporate cannabis in limited, spiritual contexts.

From Hollywood to Bollywood, celebrities worldwide are beginning to embrace cannabis culture in unique ways. These endorsements from international icons and Indian celebrities alike show that cannabis is no longer confined to the fringes of society. Whether for relaxation, creativity, medicinal benefits, or cultural traditions, cannabis has become a versatile element of modern lifestyles, reflected in both global and Indian perspectives.

Baba Ramdev’s unique stance brings an intriguing cultural twist, reminding us that cannabis holds a place in traditional wellness practices in India. As more celebrities advocate for legalization and destigmatization, the 420 lifestyle continues to grow as a mainstream, progressive movement.

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